Tuesday 15 February 2011

Homework: My target audience profile and USP

Target Audience


The target audience is primarily males aged 15-24, mainly middle class and generally extroverted. This type of person would generally be not that big a fan of the mainstream due to the actors and actresses used, but they would also be intelligent and active.


USP


The USP of the film is that it is intelligent and features mostly young up and coming actors who have big futures in the industry. Also, the characters are not so much alpha males and other stereotypes, but more relatable, intelligent characters.

Wednesday 9 February 2011

Homework: My Film Pitch

Title: No title yet decided.


Characters


Hero: Aidan Butler - Played by Henry Cavill, this character has recently lost his father, once a master criminal, in mysterious circumstances. He wants to find out what happened to him.
Helper: Ethan Parker - Played by Andre Holland, he is one of Aidan's best friends. He advises Aidan to be a cautious, but is not as strong willed. Very technically gifted.
Princess: Lily Swan - Played by Mary Elizabeth Winstead, she is the other of Aidan's best friends.
Donor: Elijah Carson - Played by Chiwetel Ejiofor, he first informs the trio that the death was not normal. Helps with little extra bits of information throughout. Mysterious
Villain: Kevin Cooper/Victor Cooper - Played by Christian Bale, this evil mastermind is the one behind the death of Aidan's father.


Narrative


Equilibrium: Aidan is at his father's funeral, with Ethan and Lily. They are all reasonably wealthy, good looking upper middle class people.


Disruption: Elijah tells them that Aidan's father was killed and did not die. After some looking into it, Aidan finds out something more mysterious. A night time attack on their shared apartment sees the would be assailant beaten, but he flees and as news of the assault spreads, Aidan, Ethan and Lily shoot up most wanted lists. On the run from the police, they still attempt to find out more about why they were attacked and the death, and uncover the truth.


Restoration: In the mad wicked chase scene to end all chase scenes, Aidan, Ethan and Lily catch Kevin/Victor and he admits the truth, before escaping in an extravagant manner. However, with the police on their tails, they try to escape, but Ethan is just caught by a police sergeant and is arrested. At some point, Aidan and Lily share a kiss, before Ethan is taken away. Ethan is put in jail and blamed for all of Victor/Kevin's crimes.


Resolution: Ethan is in jail, during visting time. A couple walk up, hand in hand, with rings on, and Ethan picks up the receiver. A woman's voice says 'We're getting you out' and Ethan smiles. Lead on to possible sequel.


Influences
Oceans Eleven
Something else, to which I can't put a name.

Tuesday 1 February 2011

Homework: A-A clip genre analysis



Narrative


Men in Black has a traditional three part structure. The Equilibrium has James Edwards as a police officer in New York, who is attempting to run after a criminal. The disruption comes as he realises the criminal is not human, and he is told the world is going to end. This leads to him being recruited for the 'Men in Black' or the MiB, as agent J for short. An alien with the intent to capture 'the Galaxy', an energy source, lands and causes havoc. The restoration comes as the alien is killed and 'the Galaxy' is found, inside a cat's necklace. Agent K is retired by J using the neuralyzer.


Iconography


The film has many individual images that are very distinctive, such as the miniature but insanely powerful gun the noisy cricket, the aforementioned neuralyzer, the car, referred to by J as 'a ford POS', and also the main characters in their suits. The outdoor scenes are often very dark, whilst the scenes at the MiB headquarters are brightly lit and futuristic. It features many conventions of action adventure/ Sci-Fi films.


Characters


Hero: Agent J, or James Darrell Edwards III - a witty, strong former police officer who fits in with many standard conventions of action adventure films.
Helper: Agent K (You never hear his former name) - He acts as a mentor to J and has worked at the MiB for a long time, enjoying a high ranking in the agency.
Villain: The Bug - This stereotypical alien is trying to get 'the Galaxy', without any regard for what would happen to the Earth.
Donors: Chief Z, Frank the Pug, Jack Jeebs and Beatrice, Edgar's wife.
Princess: Dr. Laurel Weaver, a doctor who later becomes J's new partner after K's retirement,


Setting


The film is set almost completely in New York and many of the distinctive scenes that are outdoors are set at night, such as the original J alien chase scene, the first of K's scenes and the final battle against the bug. The indoors scenes are very futuristic and the outdoors scenes show a very urban environment that shows the danger of the aliens to humans, as well as bringing out comedy that there are aliens living among us.